A team working from a printed spreadsheet on a desk while an unopened new application sits on the screen behind them.

The tool was rolled out. People work the old way

The tool was rolled out. People work the old way The symptom: usage decays at the same rate as attention The usual explanation, and why it does not hold What failed:[…]

An ordinary open-plan office where people are working at desks, nothing unusual happening, seen from a slight distance.

What Makes a New Practice Normal

What Makes a New Practice Normal Two studies say what is needed; neither says how it is made Normalisation is not adoption Four conditions as dimensions of normalisation Why AI is[…]